Germany
Gold Award
Brand Experience
Promotions
G
Member Club Gold Award
Brand Experience
Promotions
- Client
- Netflix
- Agency
- Rebmann+Poguntke
"Biohackers" is a Netflix series about biotechnology and genetic engineering. Much of it sounds like science fiction, but it is already a reality. To prove this, the series itself was turned into a genetic experiment. To launch Biohackers, the series' "DNA" was sent to influencers and journalists. At the same time, the DNA code was published, and open-source software was made available for anyone to decode the DNA themselves.
Credits
- Art Director
- Mathias Rebmann
- Copywriter
- Arndt Poguntke
- Designer
- Mathias Rebmann
- Film Director
- Bastian Kuhn
- Graphics
- Mathias Rebmann
- Agency Producer
- Katya Vlasova
- Production Company
- Tundrafilms GmbH
- Photographer
- Markus Bachmann
- Sound Designer
- Christian Menzel
- Packaging Production
- Pflanz Produktionsservice