Spain
Silver Award
Design & Craft
Packaging
- Client
- Divendi
- Agency
- Rubio & del Amo
Ditop is a range of 6 high quality cements. Through the use of the graphic design and the combination of clean and minimalistic looking geometries, every bag of cement tells us about its properties. Finally, the brand gets highlighted in an austere market such it is the construction materials. Beyond aesthetic considerations, these bags emphasize the importance that design has as a competitive value or as a strategy facing the consolidation of the brand.
Credits
- Designer
- Julián Garnés García