Winners

DOTT - Cu de Judas

Silver Award

Integrated & Innovation

Integrated Campaigns for Commercial Brands

Bronze Award

Brand Experience

PR / Events

G

Member Club Gold Award

Integrated & Innovation

Integrated Campaigns for Commercial Brands

Client
Mktplace - Comércio Eletrónico, S.A

As Portugal's biggest online shop, DOTT had to show it could deliver to the four corners of the land –even to Judas' Arse. But to deliver there, the place required a postal code, even though it has long been on the map. Thus, a petition was organized asking the Portuguese country folk to help get Judas' Arse on the map. Literally, in no time, this petition was all over the news, and the place soon got its postal code, guided tours, and was on Waze!

Credits

Copywriter
André Afonso
Motion Designer
Roman Kyrychenko
Client Manager
Ana Amorim
Account Manager
João Prateiro