To create value means to grow. To grow means to get more complex. The more complex things get, the risk of losing focus, control, and orientation arises. Spotting actions. Creating links. Inspiring processes. Generating value. These are values of Ellix – the leading consultancy for Technology Business Management in Europe. We used a clever mix of 2D and 3D techniques and a strong abstraction to visualize the problem and highlight the unique approach of our client.