Winners

Every Day a Play

Gold Award

Interactive & Mobile

Any Other

Nomination

Integration & Innovation

Content Ideas

Nomination

Integration & Innovation

Creative Strategy

Client
Katona Jozsef Theater

Katona Jozsef Theater wanted to prove to a younger audience that it is up to date, and relevant for our lives today. So the theater and the creative team worked together and created a mini online play, one minute long, out of the day's most impactful news story for 2 weeks. The fresh news story was chosen in the morning from the no 1 news portal. A play, a set and costumes were created real time and the play was uploaded next to the news article that same day.

Credits

Art Director
Zoltán Visy
Account Executive
Rita Horváth