Gold Award
Interactive & Mobile
Interactive & Mobile for Non-profit/Public Service/NGO
Silver Award
Interactive & Mobile
Interactive Campaigns
Silver Award
Integrated & Innovation
Integrated and Innovation for Non-profit/Public Service/NGO
Silver Award
Integrated & Innovation
Best Use of Data
Bronze Award
Brand Experience
PR / Events
- Client
- Laut gegen Nazis
- Agency
- Philipp und Keuntje
Fascist music is available on all major music platforms. Even worse: their algorithms promote these songs. If you listen to Nazi music once, more and more will be recommended. We remind the providers of their duty of care – by forcing their algorithms to recommend our Trojan Nazi band “HetzJaeger“ instead of fascist bands. In one month, the algorithms recommend “HetzJaeger“ over 120,000 times. The press pitched in, and over 700 fascist songs and bands have been removed.
Credits
- Copywriter
- Haye Stein
- Agency Producer
- Lisa Krane
- Production Company
- Philipp und Keuntje
- Advisor
- Rabea Huthmann
- Editor
- Lisa Pawlowski-Neuber
- Head of Digital Media
- Elena Nikanorova