Winners

HORNBACH "Regret nothing"

Nomination

Film & Radio

TV/Cinema Commercials

Client
HORNBACH

Every project has its pitfalls and its challenges. It was time to shatter the image of the notorious hero, and yet still have him emerge victorious from the wreckage of his endeavour. Giving something a go, having the courage to try, and everything that goes along with it – including the possibility of failure, which in our culture is almost sneered at, is not considered an option.

Credits

Copywriter
Lisa Conzen
Director of Photography
Lasse Frank
Film Director
Andreas Nilsson
Agency Producer
Kerstin Heffels
Sound Designer
David Arnold
Chief Creative Officer
Guido Heffels
Matthias Storath
Management Supervisor
Tim Holtkötter
Philippe Brandt