Winners

Icelandic lamb

Nomination

Design & Craft

Corporate Brand Identity

Client
Landssamtök sauðfjárbænda

The brandmark is designed to be a certificate of origin and in that way a stamp of quality. The inspiration for the design originates in Viking age carvings, alluding to its country of origin, Iceland. The inscription; „Roaming free since 874“, implies that the product is part of a long tradition, standing for quality and purity. Black and white images and a classic serif font helps the identity to convey the brand's heritage.