Lithuania
Gold Award
Design
Corporate Brand Identity
- Client
- Klaipėda city
- Agency
- Xwhy agency| Critical
What is a visual identity for the city? Lines, colours, structures? Or maybe it is a language spoken by people inhabiting the place. And if it is the latter, the design process has to reveal, not create. For this reason the journey in Lithuania's port city started with the beyond state-of-the-art engagement of various communities and stakeholders. Their stories together with experiencing Klaipėda itself formulated a narrative in us.
Credits
- Design Strategist
- Jonas Liugaila
- Chief Innovation Officer
- Dominykas Karpovič
- Senior Researcher
- Eglė Vitkutė
- Design Lead
- Mykolas Saulytis
- Head of Design
- Paulius Budrikis