Germany
Gold Award
Print & Outdoor
Newspaper Advertising
- Client
- Verlag Der Tagesspiegel
- Agency
- Scholz & Friends
High-quality journalism means asking questions that open a new perspective on world-shaking topics. To illustrate this, an unusual view on the medium itself was shown: stacked newspapers on a single unfolded cover page that showed the lower half of the cover picture. Seen from a certain angle, the distortion of the picture adds a new layer of meaning to the topic.
Credits
- Copywriter
- Lena Klockenbring
- Production Company
- Solar und Fotografen
- Photographer
- Karsten Wegener
- Art Buyer
- Kirsten Rendtel