Gold Award
Brand Experience
Live Stunts Brand Activation
Gold Award
Brand Experience
PR / Events
- Client
- PENNY
The year 2022 offered a unique wedding date but locations were quickly booked out and expensive. As a discount supermarket, we love it cheap and therefore said: Welcome to las Wedding! We turned our store in Berlin-Wedding into the PENNY Wedding Chapel and married 22 couples on 02/22/2022 for 22.22 € each. The press was our best man and we even made live coverage on television. This is how we made the happiest day in life also the cheapest.
Credits
- Creative Director
- Matthias Schuster