Switzerland
Bronze Award
Interactive & Mobile
Interactive & Mobile for Non-profit/Public Service/NGO
Bronze Award
Integrated & Innovation
Integrated and Innovation for Non-profit/Public Service/NGO
- Client
- Krebsliga Schweiz
- Agency
- Farner Consulting AG
In Switzerland 4.3% of the population are confronted with a cancer diagnosis. For 2 out of 3 of those affected, cancer leads to a change in the sense of taste – eating becomes a nightmare and trough this, it causes additional suffering (social isolation). With "RECIPES rewritten" we wanted to draw attention to the issue in a creative experiment. We asked three famous chefs to adapt their signature recipes to the taste-changes of cancer patients.
Credits
- Art Director
- Mathias Kröbl
- Director of Photography
- Lucas Steiner
- Graphics
- Roland Szabo
- Production Company
- atem collective
- PR Direction
- Martin Hofer
- Music
- Jonathan C. Meier