Switzerland
Nomination
Promotions & New Media
Promotions
- Client
- Swiss Youth Symphony Orchestra
- Agency
- FCB Zürich
Young people show their love for their favourite bands by wearing tour shirts, hats and patches, etc. The musicians from the Swiss Youth Symphony Orchestra also wanted to show their love for classical composers in order to prove that classical music is not outdated and uncool. A collection of 'band merchandise' was created for classical composers and their pieces. These items featured a tailor-made design depicting an iconic scene of the piece or the mood of the music.
Credits
- Creative Director
- Dennis Lück
- Client Service Director
- Mark Becher