Portugal
Nomination
Interactive & Mobile
Social Media Campaigns
G
Member Club Gold Award
Interactive & Mobile
Social Media Campaigns
- Client
- Jameson
- Agency
- Fuel Lisbon
A bar on WhatsApp, with tables, a barman and, of course, drinks. It all started on a website where a group of four friends could register and book a table. Then, the barman would invite them to the App and open the doors of the world’s first WhatsApp Bar. Through daily challenges, the groups would win emojis, which they could exchange for gifts and drinks. The tables scoring the highest points were offered invitations to Jameson St. Patrick’s Festival.
Credits
- Creative Director
- Ruben Andrade
- Copywriter
- Fernando Silva