The Vorab glacier in Laax is melting due to global warming. According to calculations, it will be gone forever in 35 years. With the LDP, snowboarders were given the power to push that day further into the future. Each pass sold postpones the last day by 10 minutes because the proceeds are used to compensate a guaranteed amount of 1000 kg of CO2. In addition, trees were planted around the glacier to remove CO2 from the atmosphere. The LDP was promoted with a 360° campaign.