Germany
Gold Award
Print & Outdoor
Mailings
- Client
- Gesicht Zeigen!
- Agency
- Ogilvy Germany
Hitler’s “Mein Kampf“, the Nazi propaganda book, can be published once again in Germany after its 70-year copyright expired, unleashing a fierce debate in a country struggling against new right-wing extremism. To fight back, a series of books with the same title and layout as the original: "Mein Kampf - against racism" were published. The book features 11 people and their courageous struggle against racism. The launch was promoted with a provocative mailing to journalists.
Credits
- Creative Director
- Björn Kernspeckt
- Tim Stübane
- Birgit van den Valentyn
- Stese Wagner
- Sebastian Kraus
- Daniela Schmidt
- Art Director
- Collja Lorig
- Matthias Bauer
- Philipp Bertisch
- Andreas Richter
- Stephan Westerwelle
- Joschka Wolf
- Michael Mogk
- Film Director
- Florian Baeker
- Agency Producer
- Georg Ilse
- Production Company
- Tony Petersen Film GmbH
- Photographer
- Dominik Thomas Butzmann