Italy
Bronze Award
Integrated & Innovation
Integrated Campaigns for Commercial Brands
- Client
- Toyota Motor Italy
- Agency
- The&Partnership
An original connection between Italian talent and Japanese tradition designed to renew the partnership between Toyota and the Olympic and Paralympic Committee through the celebration of courage: seven sports champions, all members of the Toyota Team, reveal the most demanding challenge they had to face to become Unbreakable.
Credits
- Creative Director
- Fabrizio Caperna
- Art Director
- Giambattista Menna
- Copywriter
- Roberto Ottolino
- Designer
- Simone Perriccioli
- Director of Photography
- Andrea Rainoldi
- Film Director
- Giovanni Bedeschi
- Illustrator
- Margherita Premuroso
- Production Company
- Bedeschifilm
- Account Director
- Marco Marinucci
- Account Supervisor
- Paola Giordo