Winners

Utair "Dream Destination Experiment"

Nomination

Integration & Innovation

Best Use of Technology

Client
Utair Airlines

Conventional wisdom states that in order to experience genuine emotions, you have to go to ‘places where no one expects you’: foreign countries and unexplored lands. In fact, the complete opposite is true: nothing holds such a firm and stable emotional hold over us as places and people from our childhood. This was confirmed not as empty statement but as a scientific fact.

Credits

Creative Director
Mikhail Grigorovich
Copywriter
Albert Urchukov
Account Director
Ksenia Ferapontova
Head of Strategy
Dmitry Saveliev