Winners

Weapon Recall

Scholz & Friends

Germany

Nomination

Print & Outdoor

Newspaper Advertising

Client: Deutsche Friedensgesellschaft – Vereinigte KriegsdienstgegnerInnen
Agency: Scholz & Friends

Germany is the world’s third biggest arms-exporter. However very few people know about it. If people can be harmed, they will have to know about it, so s this ad starts a product recall on behalf of the arms industry.

Credits

Creative Director: Mathias Rebmann; Björn Kernspeckt; Matthias Spaetgens; Robert Krause
Art Director: Iris Gavric; Johannes Stoll; Wolfgang Warzilek
Copywriter: Andrea Senzel; Mathias Rebmann
Graphics: Sandra Gratz
Photographer: Johannes Stoll
Political Director: Monty Schödel
Strategic Planner: Gerald Hensel

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