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The Greenwash Watch
The Greenwash Watch course was developed in collaboration with Creatives for Climate member and Marketing Professor Gil Wilson, and offers a unique framework to help brands craft credible, impact-driven communication strategies that empower students to challenge briefs and identify greenwashing and craft effective campaign strategies that are and will be relevant to both consumer and planet needs.
5-week online course will feature four 90-minute interactive Zoom sessions and over 15 on-demand video lessons. Moreover, gain exclusive insights from five industry experts and engage in weekly activities directly applicable to client projects.
Experience two editions in July 2024 and October 2024, accommodating a total of 44 participants.
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Bridging the Creativity Gap
D&AD, together with ADCE, Fab Lab Barcelona – IAAC (Institute for Advanced Architecture of Catalonia), University of Oulu and the Kersnikova Institute, have been colaborating to develop the Bridging the Creativity Gap (BCG) educational programme.
Bridging the Creativity Gap aims to produce a series of virtual learning programmes which will draw upon innovative learning methodologies, industry leaders and subject experts. The course is available free of charge to tutors, students and a wider community looking to develop skills such as ideation & critical thought, entrepreneurial mindset and knowing industry processes in advertising, branding, visual communications, graphic design, service design, product design and interactive design.
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