Eternal Stadium

The upcoming demolition of Vicente Calderon stadium was on everyone’s lips, so Libero Football Magazine, seeing an opportunity to help Madrid’s poorest teams, asked Atletico de Madrid if those parts of the stadium that will not be re-used in the new one could be donated to these small clubs. Hence, the stadium was requested to ‘donate its organs’. If people can donate their organs, material things can donate theirs too.

Awards

Nomination Graphic Design Graphic Communication
Member Club Gold Award Graphic Design Graphic Communication

Details

Credits

LOLA MullenLowe

Agency Producer: Sebastián Arce Diego Baltazar
Art Director: Manuel Castillo Enrique Torguet
Chief Creative Officer: Chacho Puebla
Copywriter: Manuel Castillo Enrique Torguet
Creative Director: Tomás Ostiglia Fabio Brígido
Creative Supervisor: André Toledo
Designer: Diego Limberti
Executive Creative Director: Pancho Cassis
Film Director: Martín Kalina Luis Mermet
Head of Art: Fabio Brígido
Head of Innovation: Fred Bosch

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