The campaign re-positioned Fuchs condiments as a premium brand in Romania, while trying to capture blends and aromas in a visual. This series puts the spotlight on the real hero defining every great dish: that signature mix of spices. This was a showcase of the real product and its tasty looks as the photographs presented the actual ingredients, in meticulous timed shots and post-processing, without any CGI involved.
Signature Spices
Awards
Member Club Gold Award
Graphic Design
Graphic Communication
Details
Categories:
Country:
Year:
Credits
Client:
Fuchs Romania
Agency:
Account Manager:
Ana Fara
Agency Producer:
Adrian Radu
Art Director:
Silviu Antohe
Copywriter:
Mihai Costache
Radu Nantu
Creative Director:
Mihai Costache
Silviu Antohe
Group Account Director:
Andra Panaitescu
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Member Club Gold Award Graphic Design Graphic Communication
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Member Club Gold Award Graphic Design Graphic Communication
