Winners

Audible street art

Russia

Silver Award

Design & Craft

Any Other

Silver Award

Interactive & Mobile

Any Other

Nomination

Print & Outdoor

Poster Advertising

Client
Ural Music Night
Agency
Voskhod

A new music festival, Ural Music Night, took place in Ekaterinburg, a large city with a population of 1,5 million people. We created a street art that can be heard using official festival app MusicNight. The idea was inspired by the old Soviet technology that uses visual codes for sound synthesis. The app captures on special marks and converts everything between them into sound.