Slovakia
G
Member Club Gold Award
Film & Audio
Audio/Radio Commercials
- Client
- CSOB Insurance Company
- Agency
- MUW Saatchi & Saatchi
We bring to tourists a useful AudioTrek podcast that replaces a physical mountain guide with a digital one. They can listen to it on 12 popular hiking trails as in a museum or gallery. In addition to interesting facts and warnings about dangerous sections, AudioTrek also educates about the need to have a mountain insurance as a part of the long-term travel insurance product. It also includes bookmarks to help tourists move to a specific points of interest on their route.
Credits
- Creative Director
- Jakub Kuvik
- Copywriter
- Juraj Chmel
- Photographer
- Tomáš Miklas
- Sound Designer
- Stanko Medar
- Strategy Director
- Klaudia Linkeschová
- Account Manager
- Petra Kalmárová