Winners

BioKill

G

Member Club Gold Award

European Best Young Creative

Communication Ideas

Today, most insecticides brands are just worried about dealing with one problem: bugs. But, the reality is that what bugs us the most is not the mosquito, the moth or a wasp. It’s the global warming. Being aware of the negative impact that most insecticides have on the environment, our campaign will integrate BioKill spray in Nature in order to illustrate the positive impact that the choice of a biodegradable insecticide (instead of a regular one) could have on Nature.

Credits

Art Director
Pedro Almeida
Copywriter
Duarte Cunha