The author needed to coin Verbal Design as an integral part of the identity design process. So, he wrote a book about it. Cosmogonies are usually richly designed and or illustrated documents. Inspired by those artifacts, the majority of the contents transformed from the written word into maps.The thin cardboard cover was embossed with the title and adorned with an elastic, and the stickers were placed by hand.The title type, called ID, was designed for this book.