Italy
Gold Award
Design
Spatial Design
- Client
- Mercato Centrale Milano
- Agency
- person| Simone Brillarelli
Mercato Centrale Milano is a food hall in the Central Station. From the first time I entered the site, my idea was to fit into a context already populated with signs, helping to write a piece of the historical memory of the place. No smooth walls, no empty and sterile spaces but a place full of life that I decorate with wall paper, spray, stencil, pencils and mural paint. My work is used by the creative agency on multiple media, as a central part of the communication.
Credits
- Creative Director
- Giulia Reali
- Art Director
- Jonathan Calugi
- Designer
- Simone Brillarelli
- Graphics
- Chiara Bruzzone