Portugal
Nomination
Film & Audio
Film & Audio for non-profit/public service/NGO
- Client
- Federação Portuguesa de Futebol
- Agency
- Partners
Adults who dream that their children will be the next stars are ever more resorting to violence and other regrettable scenes, especially in junior leagues. The Portuguese Football Federation addressed this issue by sending young athletes a form message asking them to write down what they most heard during the last season. The responses were given to their parents, who were told to read them to their own children.
Credits
- Art Director
- Emanuel Serôdio
- Copywriter
- João Moura
- Film Director
- Ernesto Bacalhau
- Agency Producer
- Francisco Magalhães
- Planner
- Patrick Stilwell