Ukraine
Bronze Award
Print & Outdoor
Print & Outdoor for Non-profit/Public Service/NGO
Bronze Award
Print & Outdoor
Craft - Illustration
- Client
- Public Health Center, The Ministry of Health of Ukraine
- Agency
- Angry Agency
Modern people are trying to find new forms of sex – threesomes, polyamory, open relationships, etc. Our goal was to increase knowledge about PrEP as an additional way to protect against HIV. We have shown that PrEP is suitable not only for a specific audience but for everyone who has an active sex life. To tell that any sex is normal sex if it is safe, we created a series of 30 illustrations with different sex scenes and different characters of any sexual orientation and
Credits
- Creative Director
- Serhii Malyk
- Art Director
- Inna Alimova
- Copywriter
- Serhii Malyk
- Designer
- Volodymyr Klimyk
- Other
- Dasha Andriushchenko
- Director of Creative Services
- Inna Polshyna