Winners

El legado de Strelka

Nomination

Integration & Innovation

Content Ideas

Client
Audi
Agency
DDB Spain

In the 1950s a Soviet dog was the first living being to make a return trip into space. She was a heroine of her time. Her fame had an impact on her offspring, making them one of the most famous dog families in history. In order to create a striking piece for today's most advanced self-piloted ship, it was decided to go in search of one of Strelka's present day descendants and make him the first crew member of today's most advanced self-propelled craft: the Audi Piloted Driving.

Credits

Copywriter
Javier Núñez
Agency Producer
Vicky Moñino
Production Company
Blur Films
Programmer
Aida López
Chief Creative Officer
José Mª Roca de Viñals
Executive Creative Director
Jaume Badia
Business Director
Francesca Gonzalez
Account Director
Miriam Gonzalez
Community Manager
Marc Morató