Winners

ESCAPE: HE LL / FU CK / PA IN /HE LP

Bronze Award

Print & Outdoor

Outdoor (including poster and billboard)

In an era of home office and online meetings, how do you inspire business travelers to meet in person and take the train to do so? By tackling the zoom fatigue and frustration people experience in online meetings. Like when the connection drops, everyone keeps talking at the same time. Or the technology doesn’t work. We used famous video conferencing interfaces, turning initials into cries for help to reminds people to meet in person and take eco-friendly train