Spain
Nomination
Graphic Design
Graphic Communication
G
Member Club Gold Award
Graphic Design
Graphic Communication
- Client
- Líbero
- Agency
- LOLA MullenLowe
The upcoming demolition of Vicente Calderon stadium was on everyone’s lips, so Libero Football Magazine, seeing an opportunity to help Madrid’s poorest teams, asked Atletico de Madrid if those parts of the stadium that will not be re-used in the new one could be donated to these small clubs. Hence, the stadium was requested to ‘donate its organs’. If people can donate their organs, material things can donate theirs too.
Credits
- Designer
- Diego Limberti
- Production Company
- PRIMO
- Executive Creative Director
- Pancho Cassis
- Chief Creative Officer
- Chacho Puebla
- Head of Art
- Fabio Brígido
- Head of Innovation
- Fred Bosch
- Creative Supervisor
- André Toledo