Bronze Award
Brand Experience
New Use of Media
Bronze Award
Integrated & Innovation
Best Use of Technology
Shortlist
Brand Experience
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Integrated & Innovation
Integrated and Innovation for non-profit / public service / NGO
Shortlist
Interactive & Mobile
Interactive & Mobile for non-profit / public service / NGO
- Client
- Islam Alijaj
Islam ran for the Swiss national council as a longshot-candidate: He was born with cerebral palsy; he sits in a wheelchair and has a speech impediment. Moreover, Islam had a hopeless starting position on the party-list. With a HeyGen-based AI avatar, this has been minimised so that Islam can communicate his content more comprehensibly and break down the barriers in the minds of many voters and and was elected to the National Council.