G
Member Club Gold Award
Film & Radio
Online/Viral Videos
- Client
- Hasbro Italy
Board games give people something that technology can’t give: human touch. Then we launched Hasbro Stories, the first web series written by users and interpreted by some of the most famous Italian Youtubers. We asked Hasbro fanbase to tell us real stories of memorable challenges with Hasbro board games. With a double goal: encouraging young people to discover the fun of play together with Hasbro board games and awake dormant memories of parents.
Credits
- Creative Director
- Domenico Manno
- Art Director
- Ciro Visciano
- Copywriter
- Daniele Papa
- Account Manager
- Marianna Del Curto
- Strategic Planner
- Matteo Bellisario
- Marketing Manager
- Lavinia Capresi