Winners

IKEA: Inspiration or Conspiration?

Nomination

Film & Radio

Online/Viral Videos

Client
Ikea

The IKEA catalogue has been anticipating people's needs and predicting changes in life at home for over 60 years. To launch the 2018 catalogue, IKEA Italy created a campaign that unveils to the world how it predicts much more than just styles and trends. So much more.

Credits

Art Director
Pierpaolo Bivio
Copywriter
Camilla Nani
Director of Photography
Luca Costantini
Film Director
Alex Bomok
Agency Producer
Withstand Film
Sound Designer
Gigasound
Executive Creative Director
Michelangelo Cianciosi