Winners

ILLUSTRATION CAMPAIGN

Bronze Award

Design

Illustration

Scoot, a Singapore Airlines subsidiary, started operations on June 4, 2012, flying to various Asian and European destinations. In January 2023, VML Singapore commissioned us to design a character-based illustration world for Scoot, representing travelers, destinations, crew, and planes. We created 100 illustrations used across print and digital media, including seat covers, websites, brochures, animations, ads, and cutouts and stickers for airports and metro stations.