Analog music in a digital world. A raw, timeless, bold and wild aesthetic with custom typography, a refreshing color palette and high-energy, humorous illustrations. The Jam Pedals packaging reflects the actual product inside, it looks like the pedals themselves, with a typography that follows the sound produced by each pedal and strategically placed illustrations. The pedals’ info-brochures become part of the overall packaging, labeling and differentiating each product.