Gold Award
Interactive & Mobile
Interactive Campaigns
Bronze Award
Integrated & Innovation
Branded Content
- Client
- audibene / hear.com
With "Blackout at Mount Earverest" we transform hearing tests into an immersive and branded experience. Using the spatial audio feature in Roblox, we turn three classic hearing tests – stereo-, speech- and sound audiometry - into a gaming experience. Aimed at 13- to 16-year-old players, that have more important things on their mind than take care of their hearing, discover how important their hearing is in daily life and if their hearing is still as good as they think.