In IKEA store across the country and on the web site of the IKEA Russia project interviewed kids who told interesting stories about their families. The favourite kid's writer, Grigory Oster, drew inspiration from the most amazing ones and wrote novels about them. The weirdest and most unusual families were invited to a photo shoot in ideally recreated interiors made by IKEA designer. Rob Hunt, the world-famous illustrator, created an unbelievably detailed world of all these families.