Winners

Lufthansa FlyNet. Sandy.

Silver Award

Film & Audio

Audio/Radio Commercials

Client
Deutsche Lufthansa AG

Lufthansa's fast and reliable on-board WIFI – Lufthansa FlyNet – offers all passengers on long-distance flights the opportunity to be available at all times. A radio campaign was created showing human disasters that may occur on the ground while the affected person in the air remains oblivious to them. The spot "Sandy" shows how an incomplete WhatsApp message sent seconds before boarding can change your life.

Credits

Creative Director
Fabian Frese
Head of Marketing
Benita Struve
Head of Advertising and Mediamanagement
Claudia Dreismann
Managing Director Creation
Fabian Frese
Audio Production
Studio Funk GmbH