Winners

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Austria
G

Member Club Gold Award

Print & Outdoor

Print Advertising

Client
McDonald's Austria
Agency
DDB Wien

During the lockdown in Austria, cooking pasta (as a convenient, quick and always tasty meal) was one of the most popular lunches. This ad was published at the end of the first lockdown in Austria and clearly showed: cooking noodles is clearly nothing more than a silent cry for a portion of delicious fries from McDonald's.

Credits

Art Director
Marina Mrvka
Director of Photography
Andreas Fitzner
Production Company
Vienna Paint