Winners

Moderation is sacred

Portugal
G

Member Club Gold Award

Brand Experience

PR / Events

Client
Betclic Portugal
Agency
FunnyHow

With the pandemics, betting on online sports increased exponentially. As an online betting house that zeals for responsible betting, Betclic decided to bring a very special influencer to give our players the right sermon: the world-famous priest (and DJ) Father Guilherme. We gave our blessing to the priest to criticize our controversial campaign on social media that mixed football and religion, getting extensive news coverage. Then we did a techno mass for our faithful.

Credits

Creative Director
César Sousa
Art Director
David Pires
Copywriter
João Aragão
Director of Photography
Gonçalo Sousa
Film Director
Gonçalo Sousa
Graphics
David Pires
Agency Producer
Gonçalo Sousa
Production Company
Sbrugens Film Productions
Photographer
Arlindo Camacho
Sound Designer
Metalbox
Creative Supervisor
André Sousa Moreira
Account Executive
João Gonçalves
Account Director
Armanda Santana