Austria
Nomination
Print & Outdoor
Digital Screens
G
Member Club Gold Award
Print & Outdoor
Digital Screens
- Client
- Museum of Technology Vienna
- Agency
- WIEN NORD + NOW
The special exhibition of the Museum of Technology Vienna examines the future of work and production and the effects of technological progress on society. The change of our working environment and shift in values is shown through opposite word pairs with different weightings. Animated citylights and infoscreens illustrated the ever-changing future. The opposite word pairs were constantly changing their sizes in an endless loop.
Credits
- Copywriter
- Leopold Krezcy
- Programmer
- Media Com
- Group M
- Account Director
- Markus Mazuran
- Account Manager
- Philipp Dohnal
- Head of Marketing
- Hermann Tragner
- Advertising Manager
- Barbara Pandey