Winners

Nurses that Stay in their Hearts

Nomination

Film & Audio

Online Videos

Client
National Hospital for Cardiovascular Diseases

The aim was to recruit nurses for emotionally demanding children with heart disease. A real nurse and a real patient were shot on analog film to show how nursing sick children can be fulfilling. This raw and emotional approach proved successful: nurses were found within a week.

Credits

Creative Director
Juraj Kováč
Art Director
Martin Janak
Copywriter
Dano Vachuna
Director of Photography
Martin Chlpík
Film Director
Tomáš Řehorek
Production Company
Joj Production
Account Manager
Juraj Rusnak