Winners

Pride shines from within

Bronze Award

Print & Outdoor

Craft - Photography

Combining heat mapping with photography, portraits of Helsinki Pride community members glow in the colours of the rainbow. In the campaign images, the warmth of human encounters is made tangible with the colours of the Pride flag. The messages highlight the work carried out by the Pride movement, while the images show pride as a positive force emanating from within.

Credits

Creative Director
Markus Nieminen
Photographer
Fanny Haga