Winners

Remember Me

Silver Award

Print & Outdoor

Poster Advertising

Nomination

Print & Outdoor

Newspaper Advertising

Client
Alzheimer Research Initiative

As Alzheimer's progresses, facial recognition and memories fade, weakening relationships and leaving many Alzheimer's patients isolated and lonely A series of unrecognizable family portraits was created to bring this feeling closer to the general public. Through the eyes of an Alzheimer's patient, cherished relationships become unsolvable puzzles made up of random memories that fade away piece by piece.

Credits

Photographer
Stefan Kranefeld
Chief Creative Officer
Wolfgang Schneider
Creative Managing Director
Kristoffer Heilemann
Idea/Concept
Alma Haser
Art Buying
Birgit Paulat
Post Production
Stefan Kranefeld