United Kingdom
Gold Award
Interactive & Mobile
Mobile Apps
Silver Award
Integration & Innovation
Best Use of Technology
Silver Award
Integration & Innovation
Creative Strategy
- Client
- Deutsche Telekom
- Agency
- Saatchi & Saatchi
This is a story of the power of participation to solve an inscrutable problem. Dementia affects millions of people. It is incurable and there is no reliable early diagnosis. If life is for sharing", dementia destroys the ability to do so. With Sea Hero Quest, hundreds of thousands of people rallied to attack a problem that could only be addressed by a group of that size.
Credits
- Film Director
- Bibo Bergeron
- Agency Producer
- Laszlo Bederna
- Production Company
- Buf Paris
- Account Director
- Sam Grischotti
- MediaCom Dusseldorf
- Proud Robinson Glitchers