Ireland
Nomination
Promotions & New Media
Ambient Media
G
Member Club Gold Award
Promotions & New Media
Ambient Media
- Client
- ŠKODA Ireland
- Agency
- Boys + Girls
Research suggests that over 80% of accountants and auditors will lose their jobs by 2024. They will be replaced by artificial intelligence. Drawing inspiration from Isaac Asimov’s, ‘First Law of Robotics,’ which states: “a robot may not injure a human being or, through inaction, allow a human being to come to harm”, the world’s first bot was launched that sends messages to printers connected to the internet all over the world warning that AI will take away people’s jobs.
Credits
- Art Director
- Udi Ovadia
- Copywriter
- Kris Clarkin
- Designer
- Maxi McDonnell
- Agency Producer
- Sarah Chadwick
- Production Company
- Banjoman Films
- Sound Designer
- Kevin Breathnach Avondale
- Director
- Mia Mularkey
- Head of Planning
- Margaret Gilsenan
- Head of Digital Business
- Sarah Sherry
- Senior Account Manager
- Sorcha Brady
- Account Executive
- Eimear O'Sullivan