Winners

ŠKODA - Stained Glass Car

Nomination

Promotions & New Media

Ambient Media

G

Member Club Gold Award

Promotions & New Media

Ambient Media

Client
ŠKODA Ireland

Research suggests that over 80% of accountants and auditors will lose their jobs by 2024. They will be replaced by artificial intelligence. Drawing inspiration from Isaac Asimov’s, ‘First Law of Robotics,’ which states: “a robot may not injure a human being or, through inaction, allow a human being to come to harm”, the world’s first bot was launched that sends messages to printers connected to the internet all over the world warning that AI will take away people’s jobs.

Credits

Art Director
Udi Ovadia
Copywriter
Kris Clarkin
Agency Producer
Sarah Chadwick
Production Company
Banjoman Films
Director
Mia Mularkey
Head of Planning
Margaret Gilsenan
Head of Digital Business
Sarah Sherry
Senior Account Manager
Sorcha Brady
Account Executive
Eimear O'Sullivan