Germany
Nomination
Design
Corporate Brand Identity
- Client
- Serviceplan Group
- Agency
- Serviceplan Germany
In 2020, Europe's leading independent agency group celebrated its 50th anniversary. Since integrated communication runs in its DNA, a logo was created and brought to life with a unique arrangement. Whether it´s agency interior, exterior, stationary, digital media formats, etc. – each element forms part of an installation and represents one section of the anniversary logo. The project involved 4,317 employees in 24 locations worldwide, partners and friends of the company.
Credits
- Creative Director
- Michael Wilk
- Art Director
- Florian Zwinge
- Film Director
- Felix Tonnat
- Photographer
- Johann Cohrs
- Sound Designer
- Simon Heeger
- Global Chief Creative Officer
- Alex Schill
- General Manager Creation
- Leif Johannsen
- Stylist
- Nina Lemm