Portugal
Bronze Award
Brand Experience
New Use of Media
G
Member Club Gold Award
Brand Experience
New Use of Media
- Client
- Raparigas da Bola
- Agency
- Havas Worldwide Portugal
The three most widely read sports newspapers in Portugal predominantly focus on male athletes. With the media spotlight on March 8th (International Women's Day), what better way to draw attention to the deep-rooted inequity in daily sports coverage than have these papers turn their news into infographics to highlight this imbalance, on March 9th.
Credits
- Art Director
- Alexandre Meneses
- Copywriter
- Bernardo Tavares
- Film Director
- David Infante
- Production Company
- Garage Films
- Sound Production Company
- Estúdio Casa da Árvore
- Production Director
- Pedro Silva
- Art Finalist
- Nuno Nascimento
- Account Director
- Sérgio Resende
- Media
- Ana Roma Torres